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Considering an important purchase?
Why not mull it over with your friends.
With Crowdmull you can browse, shortlist options, collect research, and collaborate with friends whose opinions you trust to make more informed purchasing decisions.
Use Friend Power. Make Better Purchasing Decisions.

Mulling a purchase but don't know where to begin? It Happens. Thats when you really need Friend Power but all you get online today is reviews from strangers.


The current e-commerce experience simply lacks personal context. Crowdmull is redefining the shopping experience to make it more personal and relevant. View friend activity, seek opinions, create shortlists to collaborate purposefully on your purchase decisions with friends.

Share and Collaborate on Your Terms

Ever try seeking opinions for a serious purchase decision on your favorite Social Network? How did that work out for ya?


Crowdmull provides a way for you to privately seek opinions and collaborate purposefully on research with only those people that you can choose to include. People are more likely to respond to a private request for help and you don't need to feel like an exhibitionist for asking.

All Research in One Convenient Place

Decisions require data. More data is always good to have. More data that is organized is even better.


With Crowdmull you can seek and view all research in one place to help make your decision more effectively. This includes, your own notes, input from friends and any external research we can find for you. Additionally you and your friends can share research from previsous purchases with each other.

No Ads. Just Relevant Offers

Don't you just hate those ecommerce sites that bombard you with ads and visual spam? Makes you want to leave and never come back!


On Crowdmull you will see no flashy ads. You can research and collaborate in peace. When you are ready, you can view relevant, customized offers from merchants - some tailored just for you.

Crowdmull overview in 90 seconds from crowdmull on Vimeo.

Sorry! IE Not Supported in Beta

Unfortunately, we have not tested Crowdmull on Internet Explorer for Beta. We recommend Chrome, Firefox or Safari for now. Thanks for your patience.